Matt Myers Blog

One of the best examples social media/UGC meets viral marketing is OfficeMax's "Elf Yourself" campaign. Last year, I had loads of fun and wondered if the campaign would be back again this holiday season.

The quick answer is: YES!

This year, I created many elves with my six ...

Paraduxx is a zinfandel-based red wine blend made by Duckhorn. Paraduxx is also the first subject matter about which I've written that is not related to the online space. The commonality is that online and wine both rhyme and are shared passions of mine.

When a really good wine ...

Microsoft launched Bing, in hopes that a cleaner, more intuitive interface will help it gain search share. I think the key is that the social media craze that is taking the world by storm is not going unnoticed be either Google or Microsoft. What Bing does best is acquire feedback ...

Consumers now often manage their relationships with companies, instead of the other way around. Listening to what they say, how they say it and their communication preferences go along way toward maintaining positive reputations.

The natural inclination is to start sending more frequent emails, attempting to persuade people to buy ...

This page will continually be updated with helpful sites that make our lives easier. Please submit suggestions if you feel incredibly passionate about specific destinations.

• catalogchoice.org – manage (and stop) the majority of catalogs you receive in the mail
• acronymfinder.com – look up any acronym and without fail you’ll ...